02.06.2025 | STOLBERG, COLOGNE The brand manufacturer of premium fragrances relies on a consistent system for Product Information Management (PIM) to provide its retail partners with quality-assured product information and images – BAYARD’s industry expertise enables efficient implementation. Mäurer & Wirtz is working with BAYARD on implementing an intelligent Product […]
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24.02.2025 | NORWICH, COLOGNE NIQ Brandbank, a major player in the field of product content data management, has decided to connect its Shopper Experience Technology to the Global Data Synchronisation Network (GDSN) with BYRD b-synced NIQ Brandbank (NIQ) will enable users of its Shopper Experience Technology to exchange their product […]
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JULY 22, 2024 | CLICHY, COLOGNE The Cologne-based specialist advises global brand manufacturers on its deployment of the Global Data Synchronisation Network (GDSN) – Optimised supply of product content to European retail partners BIC, the global French stationery, lighter, and shaver brand manufacturer is leveraging BAYARD’s expertise to optimise its […]
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JULY 04, 2024 | BOGOTA, COLOGNE LOGYCA/SERVICIOS has migrated its Global Data Synchronisation Network (GDSN) data pool LOGYCA/COLABORA to BYRD – Worldwide, a considerable number of GDSN data pool providers rely on BAYARD´s technology LOGYCA/SERVICIOS has chosen BAYARD’s technology BYRD for its GDSN data pool serving the FMCG industry of […]
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FEBRUARY 15, 2024 | COLOGNE Cologne-based specialist brings on board six more leading experts for product content management and GDSN in the healthcare industry and enters into a strategic partnership with osapiens – Goal is market leadership in Europe and North America BAYARD has significantly expanded its commitment to the […]
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December 14, 2023 | ELMSHORN, COLOGNE Branded goods manufacturer sets up an integrated product data management system with Markant Group’s specialist BAYARD – Targeting faster product introductions and integration of all export countries– Switch to GDSN data pool b-synced in the coming weeks The renowned branded goods manufacturer Peter Kölln, […]
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November 21, 2023 | MÜNSTER, COLOGNE Oetker Group’s online supermarket simplifies its product content management with BAYARD’s BYRD technology – Faster listings ahead Online supermarket flaschenpost, part of the Oetker Group, has selected BYRD technology from BAYARD in order to receive its suppliers’ product content more efficiently, more completely and […]
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October 12, 2023 | HOMBURG, KÖLN Karlsberg brewery’s leading regional beverage wholesaler deploys BAYARD technology – Consistent management of all product data in BYRD Karlsberg Direkt, the leading specialist beverage wholesaler in Saarland and parts of Rhineland-Palatinate, is also part of Karlsberg group. The online shop www.karlsberg-direkt.de enables beverage retailers […]
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06 June, 2023 | LEVALLOIS-PERRET, COLOGNE Watch and jewellery company Louis Pion is launching a product content pilot with BAYARD – Close collaboration with GS1 France will enable the successful adoption of the GDSN standard in the watch and jewellery sector Watch and jewellery specialist Louis Pion has selected BAYARD’s […]
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25.04.2023 | COLOGNE BAYARD was able to bring ALDI SÜD on board as a new client for its Global Data Synchronisation Network (GDSN) technology. Over the last few months, it has been possible for all ALDI SÜD brand-name product suppliers, who use the GDSN for their product content, to automatically […]
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