Nicht kategorisiert

With BAYARD, Mäurer & Wirtz takes its product content management to a new level

With BAYARD, Mäurer & Wirtz takes its product content management to a new level

02.06.2025 | STOLBERG, COLOGNE The brand manufacturer of premium fragrances relies on a consistent system for Product Information Management (PIM) to provide its retail partners with quality-assured product information and images – BAYARD’s industry expertise enables efficient implementation. Mäurer & Wirtz is working with BAYARD on implementing an intelligent Product […]

Read More
BYRD Blog Product Content Management EN

Convincing product experiences with product content management

13.08.2024 | BJÖRN BAYARD If you want to make your voice heard in today’s digital commerce, you not only need a well-thought-out communication strategy, but also convincing content. Quality, topicality and cross-channel consistency are becoming increasingly important. At the same time, the number of relevant channels is growing for manufacturers […]

Read More