13.08.2024 | BJÖRN BAYARD If you want to make your voice heard in today’s digital commerce, you not only need a well-thought-out communication strategy, but also convincing content. Quality, topicality and cross-channel consistency are becoming increasingly important. At the same time, the number of relevant channels is growing for manufacturers […]
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JULY 22, 2024 | CLICHY, COLOGNE The Cologne-based specialist advises global brand manufacturers on its deployment of the Global Data Synchronisation Network (GDSN) – Optimised supply of product content to European retail partners BIC, the global French stationery, lighter, and shaver brand manufacturer is leveraging BAYARD’s expertise to optimise its […]
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