24.02.2025 | NORWICH, COLOGNE NIQ Brandbank, a major player in the field of product content data management, has decided to connect its Shopper Experience Platform to the Global Data Synchronisation Network (GDSN) with BYRD b-synced NIQ Brandbank (NIQ) will enable users of its Shopper Experience Platform to exchange their product […]

JULY 22, 2024 | CLICHY, COLOGNE The Cologne-based specialist advises global brand manufacturers on its deployment of the Global Data Synchronisation Network (GDSN) – Optimised supply of product content to European retail partners BIC, the global French stationery, lighter, and shaver brand manufacturer is leveraging BAYARD’s expertise to optimise its […]

JULY 04, 2024 | BOGOTA, COLOGNE LOGYCA/SERVICIOS has migrated its Global Data Synchronisation Network (GDSN) data pool LOGYCA/COLABORA to BYRD – Worldwide, a considerable number of GDSN data pool providers rely on BAYARD´s technology LOGYCA/SERVICIOS has chosen BAYARD’s technology BYRD for its GDSN data pool serving the FMCG industry of […]

December 14, 2023 | ELMSHORN, COLOGNE Branded goods manufacturer sets up an integrated product data management system with Markant Group’s specialist BAYARD – Targeting faster product introductions and integration of all export countries– Switch to GDSN data pool b-synced in the coming weeks The renowned branded goods manufacturer Peter Kölln, […]